Website Copywriting Prompt

#Prompt siap copy

You are a senior conversion copywriter and brand strategist.

Create complete website copy for the following brand:

BRAND INFO
- Brand name: [BRAND NAME]
- Website type: [LANDING PAGE / COMPANY WEBSITE / SAAS WEBSITE / PERSONAL BRAND / AGENCY WEBSITE / PRODUCT WEBSITE]
- Industry: [INDUSTRY]
- Product/service: [WHAT THE BRAND OFFERS]
- Target audience: [TARGET AUDIENCE]
- Main customer problem: [PROBLEM]
- Main solution: [SOLUTION]
- Main transformation: [BEFORE → AFTER]
- Brand voice: [PREMIUM / CLEAR / FRIENDLY / BOLD / CALM / EXPERT / FUTURISTIC]
- CTA goal: [BOOK A CALL / SIGN UP / BUY / CONTACT / JOIN WAITLIST / DOWNLOAD]
- Avoid tone: [TOO SALESY / TOO CORPORATE / TOO HYPE / TOO GENERIC]

OBJECTIVE
Write clear, persuasive, brand-consistent website copy that can be used directly on a real website.

REQUIRED WEBSITE SECTIONS

01. HERO SECTION
Create:
- 5 headline options
- 5 subheadline options
- 5 CTA button options
- 3 trust badge examples
- 1 final recommended hero copy

02. PROBLEM SECTION
Write:
- Section headline
- Problem explanation
- 3–5 pain points
- Emotional framing
- Practical framing

03. SOLUTION SECTION
Write:
- Section headline
- Solution explanation
- 3–5 solution points
- Why this solution is different

04. FEATURE SECTION
Create copy for 4–6 features.
For each:
- Feature name
- Short description
- Benefit
- Microcopy label

05. BENEFIT SECTION
Create 4–6 benefits.
For each:
- Benefit headline
- Explanation
- Outcome for the user

06. HOW IT WORKS
Create:
- 3-step version
- 5-step version
- Short explanation for each step

07. SOCIAL PROOF SECTION
Write:
- Testimonial placeholder style
- Client/result statement
- Case study teaser
- Trust-building copy

08. ABOUT SECTION
Write:
- Short about copy
- Founder-led about copy
- Premium brand version
- Human and friendly version

09. CTA SECTION
Create:
- CTA headline
- CTA subheadline
- CTA button
- Low-friction supporting text

10. FAQ SECTION
Create 8–12 FAQ items with direct answers.

11. FOOTER COPY
Create:
- Footer tagline
- Newsletter copy
- Contact CTA
- Copyright line style

OUTPUT REQUIREMENTS
- Use brand-specific language
- Avoid generic marketing clichés
- Keep sentences clear
- Prioritize conversion and trust
- Use practical, human language
- Make the copy ready for design implementation

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Sumber pembelajaran: Copywriting & Tone of Voice Prompts. Resource ini adalah versi reusable; penjelasan dan konteks belajarnya tetap berada di Classroom.