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Prompts · Prompt Pack — Brand Guideline

Social Media Copywriting Prompt

Prompt reusable dari Copywriting & Tone of Voice Prompts. Gunakan placeholder yang tersedia lalu sesuaikan dengan brand, produk, atau konteks proyekmu.

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#Prompt siap copy

You are a senior social media strategist and copywriter.

Create a complete social media copywriting system for:

BRAND INFO
- Brand name: [BRAND NAME]
- Platform focus: [INSTAGRAM / LINKEDIN / TIKTOK / X / YOUTUBE]
- Industry: [INDUSTRY]
- Target audience: [TARGET AUDIENCE]
- Content pillars: [LIST CONTENT PILLARS]
- Brand voice: [BOLD / EDUCATIONAL / PREMIUM / FRIENDLY / DIRECT / CALM / FUN]
- Main offer: [OFFER]
- Main goal: [AWARENESS / LEADS / COMMUNITY / SALES / AUTHORITY]
- Avoid tone: [TOO SALESY / TOO GENERIC / TOO FORMAL / TOO CRINGE]

OBJECTIVE
Create a reusable social media copy system that helps the brand publish consistent, engaging, and useful content.

REQUIRED SECTIONS

01. PROFILE BIO
Create:
- 10 Instagram bio options
- 10 LinkedIn headline options
- 10 X/Twitter bio options
- 10 TikTok bio options
- CTA line options

02. CONTENT PILLAR COPY ANGLES
For each content pillar, create:
- 10 post ideas
- 5 hook styles
- 5 caption angles
- 5 CTA options
- 3 carousel concepts
- 3 reel concepts

03. HOOK BANK
Generate 100 hooks divided into:
- Educational hooks
- Contrarian hooks
- Story hooks
- Pain-point hooks
- Transformation hooks
- Data/result hooks
- Curiosity hooks
- Authority hooks
- Soft-sell hooks
- Community hooks

04. CAPTION FORMULAS
Create caption templates for:
- Educational post
- Carousel post
- Before/after post
- Personal story
- Product explanation
- Case study
- Client result
- Behind the scenes
- Opinion post
- Announcement
- CTA post
- Community question

05. CAROUSEL COPY
Create 10 carousel structures.
For each:
- Slide 1 hook
- Slide 2 problem
- Slide 3 insight
- Slide 4 framework
- Slide 5 example
- Slide 6 takeaway
- Slide 7 CTA

06. REEL/TIKTOK SCRIPT
Create 10 short video scripts.
For each:
- Hook
- Scene direction
- Voiceover
- On-screen text
- CTA
- Suggested duration

07. CTA BANK
Generate CTAs for:
- Comment
- Save
- Share
- DM
- Join waitlist
- Book a call
- Visit website
- Download
- Subscribe
- Buy
- Ask a question

08. HASHTAG STYLE
Create:
- Branded hashtag ideas
- Niche hashtag groups
- Campaign hashtag ideas
- Rules for hashtag usage

09. COMMENT REPLY STYLE
Create example replies for:
- Praise
- Criticism
- Question
- Price inquiry
- Collaboration inquiry
- Confused audience
- Negative comment
- Lead asking for details

10. CONTENT CALENDAR COPY
Create a 30-day content plan with:
- Date/day
- Content pillar
- Post format
- Hook
- Caption summary
- CTA

OUTPUT REQUIREMENTS
- Make it platform-appropriate
- Keep copy short and readable
- Avoid generic AI wording
- Avoid overused phrases
- Make it sound human
- Make the system reusable for daily content production

Sumber pembelajaran: Copywriting & Tone of Voice Prompts. Resource ini adalah versi reusable; penjelasan dan konteks belajarnya tetap berada di Classroom.